UI/UX & VISUAL DESIGN
InStride Demos & Ceros Experiences
Client: InStride
Role: UI/UX & Product Designer, Visual Designer
Responsibilities: UI/UX design, design system, product design, Ceros experience builds, visual design, animation
Duration: Jan 2021 to Jan 2024
Tools: Figma, Ceros Studio, Photoshop, After Effects
Project Overview
InStride, a company whose focus is to enable employers to provide career-aligned, debt-free education to their workforces, needed product demos created in Figma and interactive experiences built in Ceros.
Product demos were needed to show their education and tuition reimbursement tools to potential clients. I contributed to the demo prototype build and the design system that was built to easily swap out branding, colors, etc. for the client the demo was being presented to.
I also worked with the creative team at InStride to create several Ceros experiences ranging from landing pages to interactive quizzes with a multitude of outcomes for desktop, tablet, and mobile.
Goals
Build product demos for presenting InStride’s products to potential clients
Build design system to easily swap branding of potential clients
Increase conversion rate by creating immersive, interactive experiences
Bring attention to diversity, equity, and inclusion initiatives
Clients
Through InStride, you get an opportunity to work on several of their own clients, including:
Adidas
Amazon
Banfield
Carvana
Chick-fil-A
Labcorp
Magna
Medtronic
Tools
Figma, Photoshop, After Effects